In Cambridge, Massachusetts, Russian immigrant cobbler Abraham Hyde opened a shoe store called A.R. Hyde & Sons in 1910. In 1932, Hyde added his first sport-specific footwear, for ice-skating. By 1938 the athletic line had grown to include baseball shoes, roller boots, and bowling shoes. During the 1960’s, the company produced footwear for NASA astronauts.

Saucony running shoes remained the closely-kept secret of a small group of serious runners until 1977 when the company’s shoes were recognized with an award given by a U.S. magazine. The resulting publicity established the Saucony name and the ongoing reputation for high quality and innovative technical performance for which it is known today.